Cookie Policy

Version 1.0, December 2022

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Below you will find an overview of the use of cookies by FinanceFarm AG for its websites.

What are Cookies?

Cookies or advertiser IDs in apps (hereinafter referred to as “cookies”) are small text files in the web environment that are stored on your device. They allow the website or app to record certain information and settings (e.g. login, language, usage, preferences and statistics) over a certain period of time, in particular to optimize user experience, security and analytics.

2. How long are cookies stored in the browser?

Some cookies are automatically deleted immediately after a browser session ends or after a certain period of time. For technical reasons, some cookies are stored permanently in the browser unless they are deleted by the user (see Section 4).

3. Which cookies do we use and for what purpose?

We use the following types of cookies for the following purposes: ​

a) Necessary cookies: These cookies are technically necessary for the functioning of the website and app and the presentation of the offer (e.g. use of a shopping cart or further searches on sub-pages).

b) Statistical cookies: These cookies collect information about the technical behavior of the user on the website and the app (e.g. frequency of use of the website or sub-pages), security of the offer, error messages, loading times of the website, display of the website with different web browsers ). ​​

c) Preference cookies: These cookies improve the user experience when using the website and app by enabling the setting and saving of individual settings (e.g. saving settings such as the selected language). ​​

d) Marketing or tracking cookies: These cookies are used to track users of the website and app and analyze their browsing habits. The goal is to load pop-ups as part of retargeting campaigns that are relevant and attractive to individual users. ​​

In addition to our own cookies, we also use third-party cookies, such as: B. Plugins. Third-party cookies are required in particular for evaluating the surfing habits of website and app users and for loading pop-ups as part of retargeting campaigns. For this purpose, information about your use of our website and app is sent to our social media, advertising and analytics partners.

4. Overview of the cookies used

Cookies can be stored by integrating the following third-party tools into the website. Further information on this can be found under the corresponding linked data protection information of the respective providers.

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Facebook

Provider: Facebook Inc.

Purpose: Measuring user interaction to optimize advertising on Facebook.

Tool: Facebook Pixel

Duration of function: From 0 to 396 days Information on data protection: GDPR Center (source Facebook), data protection declaration (source Facebook)​

Twitter
Provider: Twitter Inc.
Purpose: Measuring user interaction to optimize advertising on Twitter.
Tool: Twitter Pixel
Duration of function: 0 to 5354 days

Information on data protection: GDPR Center (source Twitter), data protection declaration (source Twitter)

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LinkedIn
Provider: LinkedIn Corporation
Purpose: Measuring user interaction to optimize advertising on LinkedIn.
Tool: Insight Tag
Duration of function: 0 to 370 daysInformation on data protection: GDPR Center (source Twitter),

data protection declaration (source LinkeIn)

Google
Provider: Google Inc.
Purpose: Measuring user interaction to optimize pop-ups purchased via Google.
Tool: Display & Video 360 / Search Ads 360 / Search Ads
Duration of function: 0 to 370 days

Information on data protection: Privacy Policy & Terms of Use  (Source Google)